James Murphy
James Murphy

Years of Experience: 24+
Specialties & Areas of Focus: NFL, Betting

James Murphy is a preeminent authority on the international gambling industry and has made frequent appearances in the mainstream media including the Wall Street Journal, Bloomberg, Forbes, Entertainment Weekly, CNBC and NPR. He has previously worked as a radio and podcasting host where he broadcast to an international audience that depended on his expertise and advice. Murphy also serves as an odds making consultant for sports and ‘non-sport novelty bets’ covering the entertainment industry, politics, technology, financial markets and just about everything else.

Author's posts:

PointsBet Adds Australian NRL Rugby Side To Sports Team Sponsorship Portfolio

PointsBet has announced that they’ll become the ‘Major Partner’ of the Australian National Rugby League (NRL) Manly Warringah Sea Eagles beginning in 2022. Among other promotional perks PointsBet will take over the main front position on the Sea Eagles’ NRL jerseys for ‘at least the next four years’. Most of PointsBet’s recent sponsorship deals have […]

PointsBet Adds Australian NRL Rugby Side To Sports Team Sponsorship Portfolio

Hard Rock Sportsbook Now Live In Arizona

Hard Rock Digital has announced that their Hard Rock Sportsbook mobile app has launched in Arizona. The app is released in partnership with the Navajo Nation Gaming Enterprise (NNGE). The Hard Rock Sportsbook is the 18th betting platform to go live in Arizona. As long as you don’t look behind the scenes ‘where the sausage […]

Hard Rock Sportsbook Now Live In Arizona

Understanding The NBA’s Mid Season Tournament

So what’s the deal with the NBA’s Mid Season tournament? I mean besides the funky looking courts (which I think are pretty cool). Where did the idea come from? What is the format? What does it all mean? The National Basketball Association (NBA) is no stranger to innovation, and its latest introduction, the in-season tournament, […]

Understanding The NBA’s Mid Season Tournament

Canadian Cultural Coffee and Doughnuts Icon Tim Horton’s

As part of my on-going series on Canadian cultural icons in preparation for my forthcoming trip ‘North of the Border’ we’ll look at the venerable Tim Horton’s coffee and doughnut chain. Tim Horton’s, a Canadian icon synonymous with coffee and doughnuts, has a rich history that intertwines with the fabric of Canadian culture. Founded in […]

Canadian Cultural Coffee and Doughnuts Icon Tim Horton’s

Sporttrade Now Live In Colorado

Sporttrade Now Live In Colorado

Sporttrade Now Live In Colorado

Unibet Signs Promotional Deal With Tour de Tietema Cycling Team

Kindred Group plc has announced that their flagship sportsbook brand Unibet is now the main sponsor of Dutch cycling team Tour de Tietema. The Netherlands and Belgium focused deal begins on January 1, 2023 and the team is now being referred to in media releases as the ‘TDT-Unibet Cycling Team’. In addition to the promotional […]

Unibet Signs Promotional Deal With Tour de Tietema Cycling Team

Vegas Knight Hawks Ink Partnership With M Resort Spa Casino

The M Resort Spa Casino has announced a sponsorship deal with the Vegas Knight Hawks of the Indoor Football League (IFL). The Knight Hawks are in their first year as a team and play home games at the brand new Dollar Loan Center in Henderson, Nevada. The M Resort is operated by Penn National Gaming […]

Vegas Knight Hawks Ink Partnership With M Resort Spa Casino

Sports Betting Market Novig Secures Colorado License

Some good news out of Colorado where the state’s Division of Gaming has just licensed a new sportsbook operator. Sports betting market Novig is indicated a launch ‘next month’ following approval as an Internet Sports Betting Operator. Novig has a market access agreement with Bronco Billy’s Casino in Cripple Creek, CO which is owned and […]

Sports Betting Market Novig Secures Colorado License

NHL Upgrades Esports Offerings With DreamHack Partnership

The NHL has signed a deal with DreamHack to upgrade their esports offerings. The NHL already has an annual video game championship called the ‘NHL Gaming World Championships’. DreamHack’s mission is to expand the league’s visibility and presence in the esports industry. Esports are booming in popularity and professional sports teams have started to pay […]

NHL Upgrades Esports Offerings With DreamHack Partnership

Vegas Golden Knights Add Circa Sports As Jersey Patch Partner

The NHL Vegas Golden Knights have announced a multi-year deal with Circa Las Vegas to serve as the team’s first ever jersey patch partner. The NHL is allowing teams to sell jersey advertising patches starting with the 2022-23 season. Circa Sports offers retail sports betting at five locations in Nevada along with mobile wagering in […]

Vegas Golden Knights Add Circa Sports As Jersey Patch Partner

Living To Fight Another Day In An 0-3 Playoff Hole

The Edmonton Oilers are down 0-3 in their Western Conference Final series with the Colorado Avalanche. In all North American sports with a 7 game playoff format, the team with the 3-0 lead has gone on to win the series 98.7% of the time. There have only been five teams to come back from the […]

Living To Fight Another Day In An 0-3 Playoff Hole

Bally’s Announces Partnership Deal With NHL Nashville Predators

Bally’s Corporation has announced a partnership with the National Hockey League (NHL) Nashville Predators as an ‘Official Sports Betting Partner’ and ‘Official Free-to-Play-Partner’ of the team and the Bridgestone Arena. This is Bally’s first partnership with a NHL team and with a professional sports team in the state of Tennessee. Tennessee’s ‘mobile only’ sports betting […]

Bally’s Announces Partnership Deal With NHL Nashville Predators

Vegas Golden Knights Renew Team Partnership With BetMGM

The Vegas Golden Knights have renewed and extended their promotional partnership with BetMGM. BetMGM is the sports betting and iGaming arm of MGM Resorts operated in partnership with UK based Entain PLC. BetMGM will enjoy plenty of in-arena brand exposure as well as promotion through the VGK social media channels. The sports betting and gaming […]

Vegas Golden Knights Renew Team Partnership With BetMGM

Unibet Named Official Partner Of National Hockey League (NHL) In Sweden

The National Hockey League (NHL) was arguably the first US professional sports organization to see the ‘writing on the wall’ that gaming wasn’t going anywhere and that they ‘re better served using it as a revenue stream rather than fighting it. They were also one of the first US pro sports organizations to recognize that […]

Unibet Named Official Partner Of National Hockey League (NHL) In Sweden

PokerStars Announces Shared Liquidity In New Jersey and Michigan

Gambling freedom for Americans continues to crawl along at a glacial pace. Adding to the mess is the unwillingness of states to work together for the benefit of players. There’s at least a bit of good news on this front, with the announcement of shared liquidity between New Jersey and Michigan. PokerStars is the first […]

PokerStars Announces Shared Liquidity In New Jersey and Michigan

Week 10 NFL Football Betting Update From Circa Sports

Las Vegas based Circa Sports has released lines for Week Ten NFL football action. Dallas is the biggest favorite on the board in Week Ten and with rookie Tommy DeVito starting for the New York Giants the largest so far this season. Despite losing to Philadelphia last week. Dallas is favored by 16.5 over New […]

Week 10 NFL Football Betting Update From Circa Sports

Most Profitable Betting Teams In The 2022-2023 NBA Season

The Philadelphia 76ers were eliminated by the Boston Celtics in the Conference Semifinals but they were winners where it really counted. The Sixers were the only NBA team to finish with a double digit unit profit, banking +12.2 units for their financial backers. Only nine teams managed to eke out a profit at all. PHILADELPHIA […]

Most Profitable Betting Teams In The 2022-2023 NBA Season

Why Successful NHL First Period Total Bettors Usually Look Under

In our previous article, we offered a quick overview of the NHL First Period Totals betting market and how it is very much comparable to ‘No Run First Inning’ (NRFI) bets in baseball. If you missed that discussion, you’ll find a link to that article at the bottom of this page. I know quite a […]

Why Successful NHL First Period Total Bettors Usually Look Under

Sharp NHL Bettors Love First Period Totals

Hockey season is right around the corner and in preparation we’ll be focusing on NHL betting for the next week. You can expect team previews but our primary objective is to share actionable betting information. In this article, we’ve got one of the most ‘actionable’ betting strategies among sharp NHL players–first period totals. Sharp sports […]

Sharp NHL Bettors Love First Period Totals

Two New Caesars Sportsbook Retail Locations Open In Louisiana

Caesars Entertainment has announced the opening of two state-of-the-art retail sportsbooks in Louisiana. Caesars Sportsbook locations are now open at Harrah’s New Orleans and Horseshoe Bossier City. Harrah’s New Orleans also opened the largest poker room in the state with a new World Series of Poker Room. Big week for Caesars Entertainment in Louisiana–the company announced the […]

Two New Caesars Sportsbook Retail Locations Open In Louisiana